1. Google Ads Search Certification

Focuses on how to create, optimize, and manage Search campaigns (text ads on Google Search).

2. Google Ads Display Certification

Covers targeting, bidding, and designing visual ads across the Google Display Network.

3. Google Ads Video Certification

Teaches you how to run video ad campaigns on YouTube and partner sites.

4. Shopping Ads Certification

Focuses on promoting eCommerce products via Google Shopping.

5. Google Ads Apps Certification

Covers strategies to promote mobile apps using Google Ads.

6. Google Ads Measurement Certification

Teaches you how to measure performance using tools like Google Analytics, conversions, and attribution models.